4.5 years. One niche. Zero exceptions. Every restaurant we work with is a full-service independent. No chains. No franchises. No generalist clients. This is all we do — and it’s exactly why our work moves the needle.
Five pillars under one roof — social media management, paid advertising, tracking, monthly media days, and web development — built for independent full-service restaurants. You focus on the floor. We grow the brand and fill the tables.
You've boosted posts that got likes but no reservations. You've hired someone to post content nobody saw. You've run ads that spent your budget and brought nobody in. At the end of every month, you still had no idea whether any of it was actually working.
That is not a you problem. That is a system problem. While you were running those ads and posting that content, your slow Tuesdays stayed slow. Every slow day you have had since is money you did not get back.
We stop the bleeding. We fill the seats. And we measure every dollar of it.
Boosting posts gets you likes. Posting content gets you followers. Neither fills a Tuesday. We run five pillars — social media management, paid advertising, tracking, monthly media days, and web development — built specifically for independent restaurants. Every channel is measured against one outcome: more customers walking through your door.
Three or four slow days a week is $6,000 to $12,000 every week you don’t get back. That’s the gap we close.
Numbers use a $58 example average ticket. Your actual upside is calculated on the growth call using your real revenue data.
4.5 years. One niche. Zero exceptions. Every restaurant we work with is a full-service independent. No chains. No franchises. No generalist clients. This is all we do — and it’s exactly why our work moves the needle.
This is what it looks like when a restaurant stops guessing and starts growing.
Ready to be in the 2026 reel?
See how we'd do it for your restaurant →
December 2025. One month of full-service social media marketing across Facebook and Instagram. The numbers speak for themselves — nearly 8 million views on Facebook alone, hundreds of thousands of interactions, and explosive growth across every metric. Toggle between platforms to see the full picture.
One influencer collab with Freddsters. Four posts. The result: 200K+ views, 20x more engagement than their standard content, and a 60%+ new audience that had never seen the brand before. No ad budget — just smart partnerships.
Launched May 22, 2025. Palate managed LUMA's full marketing system from day one — paid ads, organic content, branding, and influencer outreach. In 10 months, LUMA became one of the most followed restaurant brands in the Rio Grande Valley.
Smokin' Moon needed to build a social following fast — without blowing their budget. Palate ran a targeted paid campaign with just $500 in ad spend. In 30 days, they gained 5,100+ new followers at roughly $0.10 each — one of the most efficient follower campaigns in the Rio Grande Valley.
Partnering with Black Oak has been an absolute game-changer for our business. Their strategic approach to digital marketing is unparalleled, and they've consistently delivered outstanding results. From designing captivating campaigns to optimizing our online presence, their expertise has significantly boosted our brand visibility and customer engagement. The team at Black Oak is not only highly skilled but also incredibly responsive and dedicated. It's been a pleasure working with them, and we're excited to continue leveraging their innovative solutions to drive our business forward. If you're looking for a marketing agency that delivers real impact, look no further than Black Oak Media!
Partnering with Palate by BlackOak has been a game changer for our launch at LUMA. In just our first month, we gained over 2,000 followers on both Facebook and Instagram. Their team delivered stunning branding across our menus, website, and social media—creating a cohesive and elevated brand presence both online and in-person. On top of that, their influencer program helped us reach over 250,000 local accounts. The momentum they've created for us is unreal.
Black Oak Agency played a pivotal role in the success of our emerging meal prep venture, impressing us with their unwavering commitment to quality, professionalism, enthusiasm, and creativity. Their marketing expertise not only helped us establish our brand but also propelled our growth beyond expectations. We are immensely grateful for their invaluable contributions and highly recommend their services to anyone seeking exceptional marketing solutions.
I love working with Luis Robles and BlackOak, they are creative and innovative in their craft. Very professional and have attention to detail. They have made a difference for Smokin' Moon.
Five pillars. One agency. Every channel a restaurant needs to grow online and fill the tables — built, run, and measured end-to-end.
Full ownership of your social presence on Instagram and Meta. Content calendar built around your seasonal pushes, captions written in your voice, scheduling, story rotation, and active community engagement — plus DM automation and SMS sequences that turn every conversation into a chance to book a table.
Meta and Google ad campaigns built to drive real foot traffic, not vanity metrics. Daily optimization, weekly creative refresh, ad assets produced from your own photo and video, and audiences engineered around your market. Every dollar tied to a measurable outcome.
Full Meta Pixel, Google Tag, and GA4 setup done for you. Store-visit attribution dashboard with weekly reporting so you see exactly who walked through the door because of which ad. Monthly strategy call to review the numbers and plan what’s next.
Monthly on-site production at your venue. Professional food photography, short-form video, and B-roll captured by our team — built into a growing creative library that fuels both organic content and paid ads. No more scrambling for content. No more phone shots that don’t convert.
Your restaurant’s website — designed, built, and maintained by us. Menu, reservations, online-ordering integrations, mobile-first layout, brand-consistent design built to convert. We treat your site like the front door it actually is.
30 minutes. We learn your restaurant, your slow days, and your goals. We run the ROI math using your actual numbers. You leave with a complete picture of what we would do — whether you work with us or not.
Days 1 through 7. We build everything — Meta Pixel, Google Tag, ad accounts, audiences, SMS sequences, DM automation flows, and all creative assets. Everything approved before a single dollar is spent.
Campaigns go live. Your retainer starts only at launch — not at signing, not at onboarding. At launch.
We monitor every day. Cut what is not working. Scale what is bringing people in. You get a weekly update. No radio silence ever.
Store visits, revenue correlation, best-performing creative, audience growth, and your plan for next month. In plain language. Numbers that connect directly to your restaurant.
Every restaurant is different. We walk through your numbers, your slow days, and a custom plan on the growth call — no canned pitch, no surprises. Your first seven days are zero-charge while we build the system. You don’t pay anything until campaigns launch on day eight.
Book a restaurant growth call →We walk through pricing on the call, once we know your numbers. We only take on a few new restaurants each month.
Palate is a restaurant marketing agency. We work exclusively with independent, full-service restaurants — and we run every channel that fills the seats.
Five pillars, all under one roof. Social media management. Paid advertising on Meta and Google. Tracking and attribution that ties every dollar to a store visit. Monthly on-site media days. And web development built for restaurants. Every channel measured against one outcome — customers walking through your door.
The owner runs the restaurant. We run the marketing. One niche. One complete system. Real results.
Every slow day until you start is money you don’t get back. Pick the fastest way to reach us — we reply to every serious inquiry within 24 hours.
We only take on a few new restaurants each month. If you’re serious — reach out today.